• home
  • Books
    • Practice Excellence!
    • Community Connections!
    • Testimonials
    • FAQ
  • Bio
    • Author Bio
    • Dr. Kelley’s Story
  • News & Events
    • Published Healthcare Marketing Articles
    • Appearances & Media
    • Guest Blogs
    • Coming Soon
  • Products
    • FREE CONTENT!
    • PREMIUM PRODUCTS
    • Continuing Education Courses -Home Study
    • Forthcoming Kits
  • Services
    • Healthcare Marketing Consulting Services
    • Continuing Education Courses -LIVE Workshops
    • Seminars & Workshops
    • Public Speaking Request
  • blog
  • Media Room
  • contact
  • 0 items$0.00

Dr. Kelley

Healthcare marketing resources for private practices.

Connect with Dr. Kelley!

Like Dr. Kelley's Facebook PageFollow Dr. Kelley on TwitterConnect with Dr. Kelley on LinkedInJoin Dr. Kelley on Google PlusJoin Dr. Kelley on GoodreadsJoin Dr. Kelley on PinterestRSS Feed
Sage Publishing
(2021-05-02)
110 pages
$9.95
ISBN: 978-0-9972263-0-0
Click Here to Buy the Printed Book -$9.95

Click Below to Buy the e-Book Versions $2.99

Kindle (Amazon)

Recent Posts

  • Healthcare Marketing Goals -Set Your Annual Goals!
  • Healthcare Practice Marketing for Introverts
  • Membership Medicine
  • Small Hinges Swing Big Doors
  • Thanks, Gratitude, and Appreciation…and Healthcare Marketing

Archives

Read Comment Policy

The BEST Healthcare Practice Building Advice I Can Give

by Dr. Kelley Mulhern Leave a Comment

Meet Dr. Kelley

I’m going to break a cardinal rule of online content marketing today. What rule is that, you ask? I’m going to share – in my very first blog – the single best piece of small business marketing advice I could give to a healthcare professional. I’m not going to make you pay for it. I’m not even going to make you wait for it. Are you ready? Here it is: The absolute best piece of relationship marketing advice I can give to a healthcare professional looking to grow their practice is to connect with your community. Sound simple enough? Let me explain. Best Practice Blue

Continue Reading...

Filed Under: blog Tagged With: building a DPC practice, building a private healthcare practice, business building, business growth, Community Connections, direct primary care practice marketing, DPC practice story, Dr. Kelley Mulhern, healthcare practice, medical marketing, practice building advice, Private healthcare practice, solo healthcare practitioner, starting a direct primary care practice, starting a DPC practice, starting a healthcare practice, successful practice

The Cost of Good Employees

by Dr. Kelley Mulhern Leave a Comment

Employees can make or break a practice. Even the best doctor can’t overcome a bad staff. If you want to keep your practice successful, you need to understand the cost of good employees.cost

The Front Line

We all know the cliché that your staff is the front line of your practice. They’re the first impression potential patients and patients get of your practice when they call or come into your office. And many of us emphasize this ad naseum to our employees.

Continue Reading...

Filed Under: blog Tagged With: building a private healthcare practice, direct pay insurance, Direct Primary Care, Dr. Kelley S. Mulhern, email marketing, healthcare marketing, impact, lead by example, marketing a healthcare practice, marketing a small business, marketing for business, marketing for healthcare, marketing strategies for small businesses, marketing strategy, Relationship Marketing

Patient Education

by Dr. Kelley Mulhern Leave a Comment

Patient education can make or break your practice. No amount of marketing can make up for a lack of patient education.Education

What Do You Do?

It sounds like a ridiculous question, but ask the average person what an orthopedist does. Answers might range from “I don’t know” to, “Something to do with knees.” But what if you’re an orthopedist who specializes in shoulders? A potential patient with a shoulder problem might pass you by because they don’t know orthopedists do more than deal with knee injuries.

It’s up to you to educate patients on what you do…everything you do.

Continue Reading...

Filed Under: blog Tagged With: building a private healthcare practice, Community Connections, Dr. Kelley S. Mulhern, external marketing, healthcare marketing, medical marketing, practice building advice

Healthcare Marketing Mastermind Group

by Dr. Kelley Mulhern Leave a Comment

Dr-Kelley-Healthcare-Marketing-Mastermind-Group-People-Group-Meeting

Mastermind groups have been around for several decades, but have you ever thought of creating or joining a healthcare marketing mastermind group? A mastermind is a group that meets on a regular basis (typically monthly or quarterly) to share challenges, successes, and ask for feedback. The participants can be from the same profession or from a variety of professions. For a healthcare marketing mastermind, I’d recommend working with practitioners from various healthcare disciplines.

Continue Reading...

Filed Under: blog Tagged With: building a DPC practice, building a private healthcare practice, Dr Kelley S Mulhern, Dr. Kelley Mulhern, healthcare marketing, marketing, mastermind groups, medical marketing, practice building advice, practice marketing, Private healthcare practice, starting a DPC practice

External Marketing for Healthcare Practices [Easy Definition]

by Dr. Kelley Mulhern Leave a Comment

marketing-strategy-traffic-signWe examined the concept of internal marketing for healthcare practices in a previous blog. Let’s turn our attention now to the concept of external marketing for healthcare practices. Simply stated, [external marketing] for healthcare practices is any activity or event done outside the walls of your office to promote your practice. The most effective marketing strategies utilize a combination of internal and external marketing for practice success.

Continue Reading...

Filed Under: blog Tagged With: building a private healthcare practice, Community Connections, direct pay insurance, Direct Primary Care, Dr. Kelley S. Mulhern, email marketing, healthcare marketing, healthcare practice marketing, marketing a healthcare practice, marketing a small business, marketing for business, marketing for healthcare, marketing strategies for small businesses, marketing strategy, medical marketing, practice building advice, Private healthcare practice, Relationship Marketing, starting a DPC practice

Mid-Year Goal Check

by Dr. Kelley Mulhern Leave a Comment

Can you believe we’re halfway through the year! It’s time for a mid-year goal check so we can see how far we’ve come and how far we have to go before the end of the year. Calendar

Review Your Goals

Earlier, we discussed setting goals . Because summer is slower for many practices, now is the ideal time to track your progress. Look at each goal. Why was it important? If you don’t have a good answer for that question, you aren’t likely to stick to those goals. Reaching a goal requires sacrifice, and if the goal isn’t compelling, you aren’t going to be motivated to work towards it.

Continue Reading...

Filed Under: blog Tagged With: building a private healthcare practice, Dr. Kelley Mulhern, goals, marketing, mid-year goals, mid-year reviews, practice building advice, results

Healthcare Marketing Mindset I

by Dr. Kelley Mulhern Leave a Comment

Healthcare Marketing Mindset I

If you spend any amount of time speaking with healthcare professionals in private practice, it’ll quickly become clear as to their healthcare marketing mindset. In other words, what do they think about the concept of marketing their healthcare practice? I find this topic so interesting that I decided to write a series of blogs on the subject of practice marketing mindsets. This first installation will discuss the two main mental perceptions regarding the financial aspect of healthcare marketing.

target_marketing_1600x1302_300dpi

 

Continue Reading...

Filed Under: blog Tagged With: building a DPC practice, building a private healthcare practice, Community Connections, direct pay insurance, Direct Primary Care, Dr. Kelley S. Mulhern, email marketing, healthcare marketing, marketing a healthcare practice, marketing a small business, marketing for business, marketing for healthcare, marketing strategies for small businesses, marketing strategy, Private healthcare practice, Relationship Marketing, starting a direct primary care practice

Copyright © 2023 MK6 Enterprises, LLC -All Rights Reserved| Earnings Disclaimer | Privacy Policy| Terms and Conditions of Service