We examined the concept of internal marketing for healthcare practices in a previous blog. Let’s turn our attention now to the concept of external marketing for healthcare practices. Simply stated, [external marketing] for healthcare practices is any activity or event done outside the walls of your office to promote your practice. The most effective marketing strategies utilize a combination of internal and external marketing for practice success.
Community Connections!
Relationship Marketing for Healthcare Professionals
Marketing your healthcare practice is a MUST today—a fact overlooked by most health-related fields of study and is still not a significant portion of today’s school curricula. Written by a healthcare professional for healthcare professionals, Community Connections! is the first in a series of practical books designed to bridge the gap between what you were taught in school and how to market a private healthcare practice in the real world. Continue Reading…
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