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Dr. Kelley

Healthcare marketing resources for private practices.

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Sage Publishing
(2021-05-02)
110 pages
$9.95
ISBN: 978-0-9972263-0-0
Click Here to Buy the Printed Book -$9.95

Click Below to Buy the e-Book Versions $2.99

Kindle (Amazon)

Recent Posts

  • Healthcare Marketing Goals -Set Your Annual Goals!
  • Healthcare Practice Marketing for Introverts
  • Membership Medicine
  • Small Hinges Swing Big Doors
  • Thanks, Gratitude, and Appreciation…and Healthcare Marketing

Archives

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Healthcare Marketing Goals -Set Your Annual Goals!

by Dr. Kelley Mulhern Leave a Comment

set-goals-seal“What?” You might be asking.

“It’s time to set my annual healthcare marketing goals already?”

Yes! I know the year isn’t over yet and you’re still making progress on this year’s goals. But having the next year’s goals in place by the beginning of October gives you time to cement those goals in your subconscious.

I don’t typically recommend a specific way to create your goals…different ways work best for different people. You could produce S.M.A.R.T. goals as discussed by Tony Robbins.  You could build D.U.M.B. goals as discussed by Brendon Burchard. (Seriously, check this out!) The important thing is that you find a goal-setting method that works for you and stick with it. I have a few tips to help you along the way:

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Filed Under: blog Tagged With: Brendon Burchard, Community Connections, D.U.M.B., Dr. Kelley Mulhern, DUMB goals, goal-setting, goals, healthcare marketing, marketing, S.M.A.R.T., smart goals, Tony Robbins

Maintain or Regain Your Healthcare Practice?

by Dr. Kelley Mulhern Leave a Comment

backup-or-restore-sign

Maintain or Regain?

Maintain or Regain Your Healthcare Practice?

I had an interesting conversation with my husband Michael, last week. We were talking about how for most people…if they change nothing about their nutrition, exercise, and emotional health habits…today is the healthiest they’ll ever be. For the majority of people who don’t eat well…don’t exercise…and let stress run their lives…they lose health incrementally each day. Thus making today their healthiest day…pretty sobering thought, isn’t it?

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Filed Under: blog Tagged With: Chiropractor blog, Dr. Kelley Mulhern, goals, healthcare marketing, Healthcare professionals, Relationship Marketing

Metrics to Measure By

by Dr. Kelley Mulhern Leave a Comment

In order to gauge the success of your practice, you need to track certain data. In a sea of numbers, you need to know what metrics to measure by.ruler

Revenue Per Visit

It’s never easy to raise your fees but sometimes it’s necessary. You don’t want to do it arbitrarily, on January 1 for example, because it will seem to your patients, well, arbitrary!

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Filed Under: blog Tagged With: building a DPC practice, direct pay insurance, Direct Primary Care, Dr. Kelley S. Mulhern, email marketing, goals, healthcare marketing, healthcare practice marketing, marketing a healthcare practice, marketing a small business, marketing for business, marketing for healthcare, marketing strategies for small businesses, marketing strategy, practice building advice, Relationship Marketing

Mid-Year Goal Check

by Dr. Kelley Mulhern Leave a Comment

Can you believe we’re halfway through the year! It’s time for a mid-year goal check so we can see how far we’ve come and how far we have to go before the end of the year. Calendar

Review Your Goals

Earlier, we discussed setting goals . Because summer is slower for many practices, now is the ideal time to track your progress. Look at each goal. Why was it important? If you don’t have a good answer for that question, you aren’t likely to stick to those goals. Reaching a goal requires sacrifice, and if the goal isn’t compelling, you aren’t going to be motivated to work towards it.

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Filed Under: blog Tagged With: building a private healthcare practice, Dr. Kelley Mulhern, goals, marketing, mid-year goals, mid-year reviews, practice building advice, results

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