“Solid, real-world marketing advice for health care practitioners is hard to find. There are cultural, ethical, and often regulatory nuances that make the subject of medical practice promotion its own genre in the sea of marketing books and resources. In her most recent book, Community Connections!, Dr. Kelley Pendleton has done a beautiful job of speaking to medical providers in the voice of a fellow colleague with advice from her own experience having built several healthcare practices from the ground up. The book is filled with ideas that can be implemented quickly with minimal financial outlay, and her ideas harmonize with the desire of most healthcare providers to promote themselves by teaching and adding value rather than marketing noise to their communities.”
—Tom Blue, Chief Strategy Officer, American Academy of Private Physicians
“Community Connections! is an absolute must read for any Healthcare Professional actively involved in starting or growing a healthcare practice. Dr. Pendleton provides practical, effective and real world strategies to growing a healthcare practice. This book should be on your desk year round as a reference for all things marketing!”
—Dr. Stu Cayer, Owner & Founder of Family Chiropractic Associates in Scarborough, Maine
“To those who wish to become a successful lifelong practitioner, this is a MUST read!”
—Dr. Patrick Montgomery, DC, FASA, MS, Associate Professor of Chiropractic History, Philosophy, & Technique: Logan University – College of Chiropractic President: Missouri State Chiropractors Association, 1st Vice President: Association for the History of Chiropractic
“I’ve long been a supporter of the idea that our alumni can best market themselves through community involvement and integration, and that’s what your book talks about so well! It was very easy to read, & I especially like your “nuts & bolts” ideas for implementing your various healthcare marketing concepts. Those make it easy for any healthcare practitioner to implement a plan based on your concepts. The book is a very practical, hands-on guide to marketing a healthcare practice. I’ll be including your book in my office’s career resource library, & have already used it when working when a student who’s planning to start a practice right out of school. I’d like to congratulate you on a job well done! Your book will be a great addition to our current resources, and I look forward to reading your next one when it becomes available. They’re both sure to be a tremendous help to students and new graduates just starting out in the world of healthcare practice.”
—Susan Pittenger, MSEd, NCC, DCC, Director, Center for Career Development and Professional Success, New York Chiropractic College
“This book is a first critical step to growing your know-like-trust engagement with healthcare patients as well as the quantity and loyalties of the patients your health practice serves. Insightful and comprehensive, Community Connections provides a wide spectrum of do-able marketing strategies to grow virtually any healthcare practice.”
—Tammy Barley, President, Business Book Productions Author of Business Gold: How to Write a Book to Spotlight Your Expertise, Attract a Ton of New Customers, and Explode Your Profits!
“In Community Connections!, Dr. Pendleton offers some practical wisdom that is easy to understand and implement concerning relationship marketing or marketing in general. Even as a recent Healthcare Management MBA graduate, I confess my knowledge of relationship marketing in health care is somewhat limited. Unfortunately, the focus (in business education) appears to be primarily on other types of businesses, but almost everything about health care is different. So, this book is a much needed resource. Community Connections!–a quick and easy read, and helpful resource about healthcare marketing.”
—Trisa Butler, MBA, Healthcare Management
“Dr. Kelley Pendleton is one of the most brilliant doctors/facilitators of health and healing that I know. Her heart for helping others attain and maintain their optimal health is unparalleled. The marriage of her brilliance and heart for helping others allows her to serve doctors and patients in a way that we have not seen before. There is a shift in healthcare, and Dr. Pendleton and her healthcare marketing book Community Connections! are leading the way.”
—Dr. Clarence W. Brown III, Author of Forgiving the Weight Away, Nutritioning the Weight Away, Cooking the Weight Away. Founder of Nutritioning, Inc. Founder of CHEFF Expo
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